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Saturday, November 24, 2018

Black Friday shopping pulled in a record $6.22 billion in online sales: Adobe

Black Friday pulled in a record $6.22 billion in online sales, up 23.6 percent from a year ago, according to a new report.

The Friday after Thanksgiving this year was also the first day ever to see more than $2 billion in sales stemming from smartphones, said Adobe Analytics, which tracks transactions for 80 of the top 100 internet retailers in the U.S.

Earlier in the week, sales online Thanksgiving Day totaled $3.7 billion, up 28 percent from a year ago, Adobe said. Thursday also saw $1 billion in sales from smartphones, according to Adobe, with shoppers spending 8 percent more online Thursday compared with a year ago.

Kohl's said it has a record day for online sales this Thursday, with Cyber Monday still to come.

This is a developing story. Please check back for updates.

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